NBA TV ratings are shaped by different factors as consumers digest content in new era. The league and its TV partners need to ...

The ratings are down for these NBA Finals, as was expected. Oklahoma City vs. Indiana is a small-market series and the ...

Caitlin Clark made her emphatic return from injury in Saturday's win over the New York Liberty, with the ESPN broadcast ...

Amid criticism for the look and feel of the NBA Finals, commissioner Adam Silver has simply said "we'll look at it." ...

On Thursday, the Pacers and the Thunder put on a thrilling show in Game 1 of the NBA Finals. Indiana, the comeback kids of ...

NBA Finals is a battle of two small-market teams. It's also a battle of the league's best squads. This is what fans should ...

Shai Gilgeous-Alexander and Tyrese Haliburton still give NBA Finals star potential, and despite small local markets, good ...

INDIANAPOLIS — The NBA Finals TV ratings discussion is a classic struggle between the optimist and the pessimist. One headline: "NBA Finals have been most-watched programs since first week of ...

It’s not the first time and won’t be the last time that TV ratings accompany a discussion of this season’s NBA Finals between Indiana and Oklahoma City. The small-market matchup has ...