On Sept. 4, Austin officials unveiled the city’s first-ever unified brand logo as part of a $1.1 million rebranding project, but the new wavy blue and green “A” has already sparked backlash from ...

Austin officials revealed a new city logo on Thursday, September 4, marking the first unified brand identity in the city’s history. The internet, however, has a lot to say about the logo, most of it ...

Austin, Texas, has followed in the footsteps of Cracker Barrel, announcing Thursday a hideous new rebrand of its city logo that will launch Oct. 1. Not only is the logo ugly and minimalist, replacing ...

AUSTIN (KXAN) — Reaction to the new Austin city logo has been mixed, and now there’s a new effort from a former city leader to get rid of it entirely. Makenzie Kelly, who lost her re-election bid for ...

DALLAS — The City of Austin's new logo is turning heads, especially for Dallas residents. On Thursday, the City announced its "first-ever brand," including a brand new logo, and North Texans took note ...

AUSTIN (KXAN) — The city of Austin has rebranded. At a press conference on Thursday morning, Austin City Manager T.C. Broadnax unveiled a new brand logo for the city, which he said is the first in the ...

AUSTIN (KXAN) — On Thursday’s episode of Inside Austin’s Agenda, host Grace Reader talked with Austin Communications Director Jessica King to talk about the city of Austin’s new logo. You can watch ...

Austin's new city logo is getting roasted online. For a city known for its ‘weirdness,' many are pointing out how strikingly sterile the logo is. One person commented that it looks like the logo for a ...