How much will it cost you to get the top spot in the most competitive keyword auctions in Bing Ads – and just what are those keywords, anyway? If you’re in law, insurance, or accounting, you can ...

Just about anyone who has imported a campaign from Google AdWords or uploaded a new keyword set into Bing Ads has experienced the “duplicate keyword” error that ...

Bing Ads has launched a newly redesigned Opportunities Page to show the estimated impact of campaign changes for factors like increased bids, as well as budget and keyword suggestions. Now located at ...

Marketers using Bing Ads Keyword Planner in the U.S. can now add a landing page URL into the tool, allowing the Keyword Planner to automatically suggest keywords based on the page content. The feature ...

Machine learning continues to make Bing Ads a bit smarter as the Microsoft team works to simplify processes and create a more intuitive interface, helping advertisers to create better targeted search ...

A Preview of Bing Ads' Keyword Distribution Graph The Bing Ads Keyword Distribution Graph takes data filtering and slicing to a new and visual level. It lets you identify low or high performing ...

Bing’s dynamic search ads can give you a lot of freedom to improve, customize, and enhance your text ads. Yahoo and Bing partnered relatively recently, and as a consequence, Bing has gained importance ...

Bing announced you can now copy and paste your ads or keywords from campaign to campaign within the Bing Ads console. In your campaigns page in the Bing Ads console, select which keywords you want to ...

When most marketers think of PPC, they think of Google AdWords. While AdWords is a great platform to work with, others like Bing Ads often go ignored. Bing Ads has a lot of catching up to do to be on ...

Bing announced they have dropped their trademark policy to disallow the bidding on trademarks globally, like they have in the US. The policy is going into effect March 27, 2017 in Australia, Brazil, ...

Attaining the very top spot in Bing Ads for the most competitive keywords will cost you a pretty penny, writes Larry Kim, citing a recent analysis by WordStream data scientist Mark Irvine. WordStream ...