Why are people destroying their hair just to see this stylist's reaction? Don't ask Brad Mondo — even he's not sure.

Brad Mondo went from sweeping the floors of his Dad's salon to owning a massive haircut brand, XMONDO.

Brad Mondo, who has developed his own cult-fan following with over 9 million followers on TikTok, posted a video of himself performing a, “butterfly cut,” and the rest was history.

Brad Mondo, professional hairstylist & Founder of XMONDO Color, shares his enthusiasm about the partnership, stating, "Sally Beauty has always been my go-to for all things hair.