Jung is trending on TikTok. Shadow work journals outsell Oprah. Why is a psychiatrist who died in 1961 suddenly resonating with Gen Z?

Among the many roles that people play is that of consumer. As such, psychology resides at the core of consumer behavior. While the theories and writing of most great psychologists are foundations of ...

Carl Gustav Jung (July 26, 1875 to June 6, 1961) was a Swiss psychiatrist and founder of Analytical Psychology. C. G. Jung's unique and broadly influential approach to psychology emphasized ...

Is Carl Jung’s The Red Book the work of a literary genius, a prophet or mystic’s proclamations, or the psychotic musings of a madman? Is this one man’s subjective and passionate struggle to explore ...