WARRENTON, Va. — Bill Backer, the man who wrote the jingle for Coca-Cola's 1971 "Hilltop" ad, has died. "I'd Like To Teach the World to Sing (in Perfect Harmony)" was the song featured in the ad, ...

With the advent of smart TVs, and thus, all kinds of services that offer original — and entertaining, get it networks? — content, clever TV ad jingles have become pretty much a thing of the past. Of ...

The Coca-Cola Co. has chosen IBM to build a digital asset management system to store images of thousands of Coca-Cola advertisements from the past century in a searchable electronic archive that can ...

Coca-Cola might be the most recognizable brand in the world, but its history is even more fascinating. The World Of Coca-Cola has a new exhibit opening on April 11 named Coke Stories, which takes ...

Coca-Cola's TV ad featuring the infectious "I'd Like to Buy the World a Coke" and considered by many to be "the world's most famous ad," first took America by storm in 1971. Last May, it filled ...

In the 1993 futuristic sci-fi movie "Demolition Man," audiences learn that the most popular songs on the radio are jingles from old commercials. And while we might not have admitted it out loud, there ...

Ginny Redington Dawes, 77, a songwriter whose compositions included jingles for McDonald's and Coca-Cola, died on Dec. 31 in Manhattan. "She hooked listeners with melodically and rhythmically catchy ...