There are many challenges with managing content on global websites, so anything you can do to increase collaboration and reduce the workload for other teams will be appreciated. A variety of elements ...

For many content teams, building an editorial calendar seems like nothing more than an idealistic dream. You know that you should do it – but what usually ends up happening is a content planning ...

7 Free Editorial Calendar Templates You Can Use Right Now Your email has been sent Managing content at scale is a challenge — staying organized, deciding what to post, assigning writers and editors, ...

Many content teams publish content without a real plan. Sure, they might have a spreadsheet with some publish dates, but that’s not a content calendar—that’s a wish list. The end result? One-third of ...

A carefully planned content marketing strategy contains several key ingredients including an understanding of who you’re creating content for (e.g., your persona or personas), how your content will ...

With the end of the year fast approaching, now is the time when we, as marketers, start to truly bunker down and focus on developing new content plans for the following year. To do this effectively, ...

A content calendar is necessary for every B2B business that wants to establish an effective social media presence. It helps you coordinate and centralize social media campaigns and prevent mistakes.

A social media calendar is a place to keep track of what you want to post on all your social media platforms. It's the backbone of your social media management. In an age where it's impossible to keep ...