Shopper are clearly interested in the Lightning. But Ford hasn't been able to get them to buy, for one major reason.

The Ford F-150 Lightning, Ford’s electric pickup truck, has been met with lukewarm sales and market reception, despite high ...

As a car enthusiast with a keen eye for detail, he brings expert insights and a passion for automobiles to every article. Starting from a young age, Aaron has had a passion for cars. When on the road ...

The electric version of the US's best-selling pickup made waves when it debuted in 2022, but its days could be numbered, the WSJ reports. Here's what may happen if it bites the dust.

Granted, the ”Lightning” model nomenclature is somewhat on the nose as regards the electric F-150’s propulsion system. However, it can be argued Ford has indeed captured lightning in a bottle with its ...

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The Tesla Cybertruck is the second best-selling electric pickup in the U.S. I decided to buy the best-selling one.

The Ford F-150 Lightning and the Tesla Cybertruck are the two best-selling electric pickup trucks in the U.S. and emotions ...

But as the WSJ notes, Ford's EV sales have declined in the wake of the electric tax credit going away. Total EV sales dropped ...

Sales of expensive battery-powered cars like the Ford F-150 Lightning have stalled, forcing automakers to slow production and offer more affordable vehicles.

Ford has instructed dealers to replace all subject rear lightbars and their fasteners at no charge to affected customers ...

EVs have long promised to stabilize grids through bidirectional charging. Ford's Home Power Management program is rolling out ...