I have great admiration for the work of Daniel Kahneman. He’s an Israeli psychologist whose work with the late Amos Tversky won the Nobel Prize in Economics in 2002, even though neither was obviously ...

Developing a successful CRM program is a journey, not a destination. Like most IT journeys, it involves the interplay of people, processes and technology under the direction of a clear road map. I ...

If CRM is to earn any legitimacy beyond a buzzword, more call centers like KeyBank's and DYMO's have to present proof that CRM can work. It's often convenient to refer to CRM software, which we'll ...

update "When considering customer relationship management (CRM), many enterprises fall into the trap of believing that technology will solve all their problems. "They fail to realize that technology ...

Here’s how a CRM system – while distinct from a sales tool – can help create the foundation for successful sales outcomes. CRM builds trust and consistency, forming the foundation for meaningful sales ...

As CEO of Affinity, Ray’s goal is to bring relationship intelligence to the world because every opportunity begins with a relationship. CRM has become the largest enterprise software category in the ...

The complexity of modern business and the need for quick responses to changing conditions don't allow employees to go through channels anymore. But many companies have a hard time combining ...

What is a CRM system? CRM software is a sales and marketing platform that houses and tracks all lead and client information for a business. These solutions are meant to help manage entire sales ...

Oracle announced three significant artificial intelligence (AI) overtures with a heightened focus on CRM and service this week at Oracle CloudWorld in Las Vegas. On Tuesday, Oracle released details of ...

Here’s an excellent article from Stuart Goodman, 7 BD Tips for Deepening Relationships with Existing Clients and Prospective New Client Executives. I’ve known Stuart for over fifteen years and he’s ...

Search technology: Some companies will license it, while others build it from scratch. It depends on the egos of executives working at the company. Real-time search and social media have pushed ...

As technology continues to fuel changes in consumers’ healthcare expectations, a customer relationship management (CRM) system can help hospitals and health systems create a more tailored patient ...