CEO of Bidease, an AdTech startup on a mission to bring fully transparent, value-driven advertising to the mobile world. Mobile apps became a part of everyday life. For businesses, these apps have ...

Why do we feel so satisfied when we score a great deal? Behavioral economists say it’s because of the “pain of paying” — the psychological discomfort of spending money. Coupon apps help soften that ...

When you use your phone or computer, you usually spend most of your time on various apps and programs, whether it's checking ...