For companies that want to advertise their brands and products online, Google Adwords is possibly the most popular tool, offering pay-per-click and site-targeted options across many types of ads. But ...

Stalking Danny Iny with an online ad worked to get him back into the gym. Marketers know most site visitors don't convert. While a 10% conversion is considered fantastic, what about the remainder? Iny ...

The following excerpt is from Perry Marshall's book Ultimate Guide to Local Business Marketing. Buy it now from Amazon | Barnes & Noble | iTunes or click here to buy it directly from us and SAVE 60% ...

If you're developing blog content for SEO's sake, then Darren Rowse has some tips for using the AdWords Keyword Tool to help develop search-friendly blog titles and post topics. He also explains how ...