A French supermarket’s Christmas advert is going against the AI trend and it's a hit with millions of people around the world ...

Praised for using human actors and animation rather than AI, Intermarché's heartwarming commercial tells the story of a wolf who transforms from fearsome and alone to vegetarian and beloved by all his ...

"Unloved" comes during a season when some companies turned to generative AI, while this truly beloved ad involved a team of ...

For once, there seems to be almost unanimous opinion about the year's best Christmas advert. While global giants like ...

A French supermarket's Christmas advert has captured hearts worldwide without using generative AI. The two-and-a-half-minute ...

A supermarket has officially won the battle of the 2025 Christmas ads, but you may not immediately recognise the name. In fact, this year John Lewis and Kevin the Carrot have been trumped by a French ...

Avec son loup végétarien, Intermarché rappelle qu'un récit désirable porte mieux la transition écologique que n'importe quel ...

The new Christmas advert from Intermarché, the French supermarket chain, has achieved an 'exceptional' 5.0 Stars with leading ...

Belgian media have reported that the formal application for the 2026 merger between Lotto and Intermarché-Wanty has now been presented to the UCI. Het Laatste Nieuws reported on Wednesday that a ...