Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. | Swoop and iSpot have joined forces to deliver ...

ISpot TV CEO Sean Muller. Looking to bring order to the Wild West of streaming TV for advertisers, measurement company iSpot.tv said it is rolling out a new set of dedicated streaming metrics.

iSpot is buying analytics company 605, the latest in a series of moves aimed at controlling the growing marketplace for counting audiences ...

ISpot acquires 605, a TV measurement and attribution company that brings iSpot’s US household footprint to 82.7 million.

TV audience measurement company iSpot.tv has launched a dedicated streaming measurement offering, along with a new set of metrics that it claims "empower hundreds of advertisers and publishers ...

The CBS News & Stations parent and iSpot.TV are currently completing technology integrations to enable "fast, seamless advertising transactions" inside of Paramount’s proprietary and licensed ...

Three upstart media-measurement companies — Comscore, iSpot and VideoAmp — are ready for primetime, and all other parts of the business of tracking TV audiences, according to a new audit by a ...

Paramount Global and TV measurement company iSpot.tv have announced an agreement to measure and transact national TV advertising campaigns using iSpot currency metrics across Paramount’s media and ...

TV advertising tech company iSpot.tv acquired New York-based 605, marking its fourth acquisition in less than three years. Founded in 2016 by longtime media exec Kristin Dolan, 605 sells a TV ...

NEW YORK—MobileFuse has announced an agreement with cross-platform measurement company iSpot.tv that will make iSpot.tv MobileFuse's preferred measurement solution. The use of iSpot’s Unified ...

Sports programming captured about a third of the auto industry's total national linear TV ad spend, led by the MLB (8.7%).

TV analytics firm 605, which was founded by Kristin Dolan before she became CEO of AMC Networks, has been acquired by ad measurement company iSpot.