Two pioneers of peated whisky face off, but which deserves your money - the globally dominant Johnnie Walker Black or the ...
Johnnie Walker, a Scotch whisky owned by alcohol conglomerate Diageo, launched a new global campaign on Oct. 3 to spotlight its Black Label line, per information shared with Marketing Dive. The ...
Diageo Global Travel said the campaign reflects the increasing role of digital and AI customisation in premium gifting within the channel, while showcasing the cultural richness of Dubai.
We’ve got an affinity for Johnnie Walker Black Label. As proof (no pun intended), it was the only liquor that we managed to have 2 bottles of in our bar, save for some Cuervo. It just so happens that ...
Inspired by the game Johnnie Walker has been associated with for over a century and timed to WM Phoenix Open, the partnership's largest drop to date celebrates the next generation of golfers and ...
The launch will be supported by a pop-up in Dubai Airport T3; personlisation and exclusivity are central to the campaign ...
Forbes contributors publish independent expert analyses and insights. I write about travel and food. So I love forks in the road. This article is more than 7 years old. Diageo, the massive spirits ...
It has been calling to scotch drinkers from duty-free windows at airports for the last year - black, shiny and pristine. Now you can get Johnnie Walker Double Black without the need of an ...