Marketing measurement has been perplexing advertisers since the dawn of digital. It’s been almost 30 years since the first online ad – a static banner for AT&T that appeared on HotWired.com back in ...

Smarter measurement supports more efficient, safer and more sustainable operations, extending service life and enhancing uptime, whatever the industry sector. Behind the scenes, it is also helping to ...

P&R Measurement is set to unveil AI-empowered precision solutions and interactive innovations at CES 2025, showcasing its vision to empower global innovators and drive the future of intelligent ...

With the largest selection of agency-approved level products available in the market today, the ABB K-TEK level product line has the technology to provide effective solutions for the most complex ...

NEW YORK—As the TV industry grapples with the measurement problems that have been produced by rapid changes in the way people watch programming, the Coalition for Innovative Media Measurement (CIMM) ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min TechnipFMC PLC (NYSE: FTI) is ...

NEWCASTLE & HOUSTON--(BUSINESS WIRE)-- TechnipFMC plc (NYSE: FTI) (the “Company” or “TechnipFMC”) today announced an agreement to sell the Company’s Measurement Solutions business to One Equity ...

NEW YORK--(BUSINESS WIRE)--One Equity Partners (“OEP”), a middle market private equity firm, today announced that it has signed an agreement to acquire TechnipFMC’s Measurement Solutions business ...

Boasting a global audience close to two billion, CTV has surged in popularity in recent years, fundamentally altering content consumption across various markets. In the UK, for example, 32% of CTV ...

TechnipFMC plc FTI, an oilfield service provider, announced plans to sell its Measurement Solutions business to One Equity Partners in a deal worth $205 million cash. The agreement is pending ...

OEP is a middle market private equity firm The transaction is expected to close in the first half of 2024 TechnipFMC is a technology provider to the energy industry One Equity Partners (OEP) has ...