Publicis' Leo Burnett USA unit today unveiled a new research system based on "metaphors" that it claims could replace conventional forms of ad research, such as focus groups. The technique, dubbed ...
PITTSBURGH, May 20, 2024 /PRNewswire/ -- Olson Zaltman announces the launch of a new capability, viZual Listening, in partnership with Dr. Michael Mulvey of University of Ottawa's Telfer School of ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback