"I know that sounds like a clever tag line, but it's baked into everything we do," Sherrie Westin, CEO of Sesame Street owner Sesame Workshop, told Barron's editor-at-large Andy Serwer.
The venerable children’s TV series, which premiered in 1969, enters its 55th season Thursday on Max. The new season comes at a turning point for “Sesame Street,” arriving weeks after Max parent ...