On Monday, Snapchat introduced a feature called Spotlight that will give more prominent promotion to public posts from its users. By Natalie Jarvey Senior Digital Media Editor TikTok’s influence is ...

Snapchat is launching a new feature to highlight user-created videos called Spotlight, signaling another competitor for the highly popular video sharing app TikTok. While Snapchat has largely focused ...

At Snap’s quarterly earnings call yesterday, CEO Evan Spiegel revealed that Snapchat is testing ads on Spotlight, its TikTok competitor. Though Spiegel hedged that this testing is limited, it affirms ...

In another universe, this year in tech might have been defined by TikTok’s survival of numerous assassination attempts. Just as the (first) TikTok ban came down, Instagram swooped in with Reels; today ...

Snapchat is investing heavily in promoting its new Spotlight feature, to the tune of $1 million per day for users who submit the best content. Spotlight is being described as Snapchat’s answer to ...

Snapchat has announced a new, unified monetization program for creators. In a move to capitalize on the rising popularity around its TikTok-like Spotlight feature, the social media company says the ...

Yesterday, Snapchat announced a new TikTok-like feature called Spotlight. This Spotlight feature will allow users to create and watch content from other members of the platform. We have a ton of ...

Late last month, Snap released Spotlight, a new part of its Snapchat app that, on first swipe, closely resembles TikTok. The update adds a new tab to the app dedicated entirely to short, entertaining ...

For years, social media platforms have blatantly copied some of Snapchat’s most creative features. Instagram and parent company Facebook ripped off Stories – posts that disappear after 24 hours – ...

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