Almost 15 years ago, author and inspirational speaker Simon Sinek gave one of the most watched TED Talks, “Start With Why.” During his talk Sinek told listeners, “People don’t buy what you do, they ...
Preface: The power of why -- Introduction: Why start with why? -- A world that doesn't start with why: Assume you know ; Carrots and sticks -- An alternative perspective: The golden circle ; This is ...
Nearly 15 years ago, author and inspirational speaker Simon Sinek gave one of the most watched TED Talks, “Start With Why.” During his talk Sinek told listeners, “People don’t buy what you do, they ...
How do you shift this narrative and get employees not just to accept change, but to champion it? The answer lies in understanding psychology—what drives human behavior—and using it to your advantage.
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