If you’ve ever wondered whether that jacket you’re eyeing will actually suit you, Perplexity now has an answer. It has just ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Google has introduced a virtual try-on tool using generative AI, with the goal of making it easier for people ...

In June, Google introduced virtual try-on models to some clothing product shopping results. When it first launched, Google said it used AI to generate models that can try on clothes for you. The goal ...

These Levi's models were generated by AI. Would you be comfortable with this on a daily basis? (Levi's) There's a huge momentum towards investing in generative AI at the moment globally. In the ...

If an item is enabled for virtual try-on, customers will see the “Try It On" button on the item page and have the option to view clothing on themselves (Be Your Own ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Stopping by outlets and department stores to try on shoes is so passé, if ...

3D and AR design studio QReal is moving deeper into direct commerce with the launch of the new multi-brand, multi-category shopping app TRYO. At launch the app features products across four categories ...

Starting April 10, potential customers will be able to try on the Apple Watch in Apple retail stores with help from trained staff members. If you like what you see, you will be able to pre-order your ...