Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...

Explore how game engine performance shapes graphics, with an objective Unreal Engine vs Unity game engine comparison to help ...

Video game engines will never not be in the conversation, but in recent years, I don’t think it’s ever been so weird. Unity and Unreal are joining forces, announced today at Unite, Unity’s Annual ...

Unity Software Inc. U delivered a strong second-quarter 2025, with its newly launched AI-powered ad platform, Unity Vector, emerging as a clear growth catalyst. Vector, a neural network-based upgrade ...

On the third day of GDC 2025 in San Francisco, Unity today revealed what game developers can expect from future updates of ...

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

Shares of Unity gained after the gaming-software company said it is partnering with Epic Games to give developers who use Epic's Unreal Engine access to Unity's cross-platform commerce platform and ...

A new study into the engines powering the most successful web games has revealed the overwhelming dominance of Unity, but highlights a critical trade-off between its powerful ecosystem and the ...

404-GEN today announced it has become the first decentralized 3D model generation platform to integrate with Unity. The integration with Unity, platform to create and grow games and interactive ...

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, yesterday announced that BMW Group has selected Unity Asset Manager to power ...