Roblox community members can check out the Walmart ‘isles’ to collect verch, catch top music artists and unlock exclusive interactive content Walmart Land will feature a variety of immersive ...

Sam’s Club is using Roblox to offer real-world deals through gameplay. Retailers like Walmart and others are increasingly investing in virtual platforms like Roblox to build brand presence. As the ...

This game is getting more and more interesting. The coolest thing has recently been put onto Roblox and it is something that every player who enjoys the game will want to get their hands on. Walmart ...

Today, Walmart announced that gamers can now buy real-world products right within Roblox. The feature is part of the Walmart Discovered experience on Roblox, which gamifies a visit to the big box ...

Walmart's Discovered experience started out last year as a way for kids to buy virtual items for Roblox inside the game. But today, that partnership is testing out an expanded pilot program that will ...

Both Walmart and Claire’s are expanding their presence in Roblox, with new back-to-school efforts designed to draw in hard-to-reach teens. And while the news follows disappointing financial results ...

E.l.f. Beauty is testing real-world commerce capabilities within its E.l.f. Up! experience on Roblox as part of an extended partnership with the platform, according to details shared with sister ...

MADISON, CONN., March 28, 2023 (GLOBE NEWSWIRE) -- Walmart has quietly removed its undisclosed Universe of Play advergame from the Roblox platform in the wake of action taken by a coalition of ...

Roblox is opening up its video ads offering to all advertisers following trial testing over the past six months with brands, including Warner Bros. Pictures, Walmart, e.l.f Beauty, HUGO and global ...

MADISON, CONN., Jan. 24, 2023 (GLOBE NEWSWIRE) -- A coalition of advocacy groups led by ad watchdog truthinadvertising.org (TINA.org) is urging the Children’s Advertising Review Unit (CARU) – a BBB ...

The overhaul of its “No Boundaries” private label is the retailer’s latest attempt to gain traction in fashion, this time with casual style and low prices. The latest iteration of the $2 billion brand ...