The better your site structure, the better your chance of higher ranking in the search engines. Every website has some “structure.” It might be a rigorous and streamlined structure, or it may be a ...

Creating a website structure and defining successful user journeys is an ongoing activity. It is a continually developing process as new technology changes and customer habits, expectations and norms ...

Follow these simple steps to increase your search ranking, make users spend more time on your site and make them come back for more in the future. Creating a silo structure for your website helps ...

Karan Sharma is a digital commerce expert and the co-founder at Kinex Media Inc, a creative digital agency in Toronto. Over the past two decades, e-commerce has experienced remarkable growth, ...

Google’s Gary Illyes answered a question about site structure, explaining why a hierarchical site structure is good for SEO and when it’s okay to use a flat site structure. Gary offers a good reason ...

Google’s John Mueller, in an SEO office-hours hangout, was asked about site navigation and the consequences of making big changes. Mueller recommended the pyramid site structure and discussed the pros ...

A Web page's structural elements are the basic parts that Internet users often expect to see when they visit a website. Understanding the location and purpose of the main structures can help you relay ...

These posts usually point out some common design elements, from large images with superimposed text, to hamburger menus, which are those three horizontal lines that, when clicked, reveal a list of ...

Headings are an prominent feature of your page, email or document. They allow your audience to find important information more quickly and allow screen-reading devices—for users with visual ...