The New Protein Waffles You Should Always Have in Your Freezer (It's Like Taking a Bite Out of Childhood)

In May 2024, Eggo debuted its protein waffles with two dessert-inspired flavors: Chocolate Chip Brownie and Strawberry ...
Fast Company

This new whey protein works like it comes from real cow’s milk—but it doesn’t use any cows

The market for whey protein, used in everything from high-protein cookies and sports drinks to giant jugs of protein powder for bodybuilders, is quickly growing: At more than $9 billion in 2020, it ...
Women's Health

9 best clear whey protein powders, tried and tested in 2025

Unlike the creamy, milkshake-style protein powders you might be used to, clear whey offers a refreshing twist. It's a type of whey protein isolate that’s been ultra-filtered to remove almost all fat, ...
USA Today

What is whey protein and should you be taking it? Safety, benefits and what to know

Few industries are doing as well as the dietary supplement one. The global size of the market reached 71.81 billion in 2021 and is projected to grow by tens of millions more to a whopping 128.64 ...