Global mobile ad spending reached $362 billion in 2023, an 8% increase over the previous year, driven by revenue from short-form video and video-sharing apps, according to Data.ai’s new State of ...
WhatsApp is rolling out a trio of monetisation tools within its Updates tab, signalling a significant shift in strategy while keeping its core service intact. Businesses and creator‑led Channels can ...
Sounds and overlaying text are key elements for a successful TikTok ad, according to a new report. The report, compiled by marketing platform CreatorIQ and TikTok, analyzed data from the platform.
eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...