If you use Google regularly, you may have noticed the company’s new AI Overviews providing summarized answers to some of your questions in recent days. If you use social media regularly, you may have ...
Click-through rate (CTR) is a cornerstone metric of PPC marketing. Calculated as the percentage of people who click on an ad after seeing it, CTR is often treated as a key performance indicator (KPI), ...
Bernheim’s penultimate word was to point out there’s a well-known concept that explains that competition naturally happens, even in monopolies: The cellophane fallacy says that even a monopolist will ...
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