Broadcast TV slipped to a record-low 18.5% of overall viewing in June as streaming climbed to 46% of the total, Nielsen said in its latest Gauge report. The absence of meaningful sports, notably ...
Netflix, led by ‘Ginny & Georgia,’ has a strong June and streaming once again outpaces traditional TV. By Rick Porter Television Business Editor Broadcast viewing nearly always falls off in June after ...
LOS ANGELES, June 17 (Reuters) - Streaming services, which have been steadily gaining in popularity, have finally dethroned broadcast and cable television in the U.S., winning more viewers in May than ...
Advertisers have shifted their budgets to digital and away from broadcasters. On the horizon, there is fear that streaming will get more of broadcast TV’s last surefire attraction, the NFL, which can ...
YouTube and Netflix alone command almost as much viewing time as over-the-air networks in May, according to Nielsen. By Rick Porter Television Business Editor Streaming platforms have led Nielsen’s ...
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