Email marketing is considered by marketers as one of the most effective tactics for driving sales. According to Invesp, emails are 40 times more likely to get new customers as compared to Facebook or ...

Did you know that while 48% of emails are currently spam, that share is expected to drop to 43% by 2030? Or how about that 77% of B2B buyers say they prefer to receive communication via email? Those ...

The email has been available since the 1970s, and it continues to be quite successful, even with younger audiences. Email marketing can accomplish a lot more than just getting messages into people's ...

You may be wondering if you should integrate email marketing into your business strategy. Well, why not? The email has been available since the 1970s, and it continues to be quite successful, even ...