If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...

Which magnetic building block sets are best? Magnetic building block sets accomplish something that very few toys marketed as ...

The Lego Pokémon Venusaur, Charizard, and Blastoise set is the priciest of the three initial builds, priced at $649.99.

Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.

The partnership between Lego and Pokémon was first hinted at last March, and now, the initial offerings are available for pre-order, with shipping expected to begin on February 27. Three distinct kits ...

The LEGO Love Birds set features two colorful birds perched together in a flowering tree — a sweet display of love you’ll want to put in a special place. This small set features a buildable hamster ...

LEGO has called the new system its "most revolutionary innovation since the creation of the minifigure in 1978". | ITV ...

Danish toymaker Lego this week unveiled three new electronic additions to its classic building blocks at the Consumer ...

According to critics, electronic Lego bricks could undermine children's fantasies. While Lego doesn't want to go fully ...

The LEGO SMART Play™ All-in-One sets from LEGO Star Wars will be available for pre-order from January 9th and available to ...

Advanced electronics built into new bricks and figures can detect how they move and respond with light or sound effects ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...