They say that there is no such thing as bad press but I am not so sure that I agree with that statement. While this may be the case for the Kardashians, I don’t think the same holds true for the ...

A couple of weeks ago, a “simplified” Facebook Ads Manager user interface arrived, merging what used to be several separate targeting boxes into one megabox. Now demographics, interests, and behaviors ...

Tweet, tweet. A little bird told me that 66% of Twitter users have discovered a new brand on the social media platform. How can your brand be found—and, more important, found by people who will want ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. Are you considering adding LinkedIn ads into ...

For new investors, trading options can be somewhat daunting because of the lingo and perceived sophistication. However, as you will see, it is quite simple and can be an effective tactic for ...

We've looked at ad targeting options for Facebook and Instagram, Twitter, and LinkedIn, so what's left? Marketers using video in their marketing mix will want to make sure their YouTube ads are ...