Bruno Mars performed in Roblox's Steal A Brainrot for 12.7M players. This is what music marketing looks like when Gen Alpha ...

If you still think Roblox is just a kids’ game, these numbers tell a very different story. Some Roblox games are pulling millions of players at once and generating serious real-world money for their ...

Wanting to game in peace? Maybe fish and gaze at the sunset, without someone trying to chat your blocking ear off? Here's how ...

How is a free kids’ game creating teenage millionaires? Roblox isn’t just a game you play and quit. It’s a full creator ...

Wearable items with 65 print and color variations are available for free to players, allowing for the creation of hundreds of ...

Fixated has acquired gamer-focused talent agency Ellify, marking the latest M&A play in the social representation space.

Roblox’s safety update is locking some users out of chat, deleting old messages and pushing frustrated players off-platform.

The AI-powered age verification software intended to make Roblox safer for kids is not exactly working as planned.

Last week, Roblox made age verification mandatory for anyone using the platform's chat feature. That process involves either ...

Holocaust reenactments continue to surface on Roblox, a popular gaming platform where users can create their own virtual ...

Kids are being identified as adults—and vice versa—on Roblox, while age-verified accounts are already being sold online.

Roblox’s facial age verification rules have landed globally, requiring players to prove their age, but some are taking the ...