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The saga of what to call the airport formerly known as “Oakland International” continued Thursday when yet another name was thrown into the ring.
Southwest Airlines no longer includes two free checked bags for all fares. Here’s who still qualifies, how much fees cost, and how it compares to other airlines.
Southwest Airlines rallied for the third day on Thursday to hit a new all-time high as investors gobbled up shares ahead of ...
Southwest Airlines stock surged 7% after Delta reported better-than-expected second-quarter earnings, sparking optimism for ...
While Delta's commentary on overall demand is promising, Southwest investors would be wise to consider the differences ...
After Southwest made big changes to its baggage and seating policies, the CEO floated a few more ideas. What's on the table ...
Southwest Airlines launched a multi-million dollar initiative after extreme summer heat led to beverage cans bursting on flights.
Earlier this year, Southwest Airlines announced that it would be moving away from its longstanding open seating policy and moving forward with an assigned seating model. As it nears time for ...
For decades, Southwest Airlines was known for its iconic open seating policy, allowing customers to choose any seat when they boarded the plane. However, the airline announced earlier this year ...
Last week, Southwest Airlines officially implemented its fees for checked baggage, ending the airline's longstanding "bags fly free" policy. But as the airline moves forward with that change, it ...
Southwest's new $35 bag fees violate core behavioral psychology principles, potentially costing more in customer loyalty than it generates in revenue.
Southwest Airlines ends its free checked bags policy starting May 29, implementing $35-45 fees while preserving perks for premium customers and loyalty members.