A video depicting Cracker Barrel’s Uncle Herschel — who was kicked off the company’s new logo in a corporate rebrand, sparking customer outrage – has gone viral, with its animated mascot singing “Go ...

Cracker Barrel has issued a statement following the immense backlash received over company rebranding. Cracker Barrel confirmed that key iconography as well as signature menu items will remain.

US restaurant chain Cracker Barrel has scrapped its plans to adopt a new logo following a social media backlash and said on Tuesday (August 26, 2025) that it will stick with its decades-old logo. The ...