When a tech company can’t hire enough developers because Google and Amazon are snatching them all up, PR steps in to build an employer brand that positions them as the more interesting, innovative ...

Public relations (PR) is no longer just a supporting tactic, it’s becoming a core strategy for brands looking to stay visible in the age of AI search. AI-powered search engines increasingly rely on ...

PR, marketing, and advertising are often lumped together, but each plays a distinct role in growth. Here’s how ambitious companies can leverage them at the right time—and in the right way. Public ...

Influence is co-founded by PR Machine’s Mike Liotta and Emily Baird, the latter of whom will step down to become CEO at Influence while Rachel Hosseini and Grace Topalian are being upped at PR Machine ...

The founding partners of Slate PR have dissolved the publicity firm after 15 years, but are staying in business together with the launch of new venture, Apex Public Relations. Run by Slate PR leaders ...

Here’s how brands can combine PR with marketing, social media, and other communication techniques to stand out in the crowd. The Fast Company Executive Board is a private, fee-based network of ...

2022 was yet another year of waiting for a “return to normal” that never entirely arrived. But the best agencies are the ones that can ride out change and take advantage of even adverse times. Here ...

Dr. Bonilla is a contributing Opinion writer who covers race, history, pop culture and the American empire. She wrote and produced the Emmy Award-winning documentary “Privatized Resilience,” about ...

Arduino®, a global STEAM powerhouse, is the leading open-source hardware and software company worldwide. Since its inception, education has been a core principle of Arduino, catering to learners from ...