The Status newsletter founded by Oliver Darcy accepts ads from MS NOW, a network it covers, raising conflict of interest ...

The race for California governor features former presidential wannabes, a county sheriff, two women who could become the ...

After Rep. Eric Swalwell joined the crowded field of gubernatorial hopefuls, more may be considering throwing their hat into ...

(CNN) — Lionsgate Films’ “Now You See Me: Now You Don’t” stole the show at the domestic box office this weekend. The third installment of the “Now You See ...

Scientists studying social media have found that although people tend to avoid ads when they spot them, ads which are designed to fit into people’s social media feeds go unnoticed. Participants ...

’Pause ads’ are on the rise with nearly all the major TV streaming services. In case you’re unfamiliar, these are the ads that appear on-screen whenever you pause a TV show or movie. Brian Steinberg ...

A moment that is frozen in time has become one of the media industry’s hottest areas of focus. Most consumers are prone to dislike the interruption that TV commercials bring, which is why many of them ...

Creators are seeking more influence over the creative direction of a campaign, and also getting more into the advertising side. Some agencies are embracing this new dynamic, while others fear it.

Feature allows advertisers to transform a single TV commercial into variants based on ZIP code or specific state without creating multiple creative assets When you purchase through links on our site, ...

After a decade of heavy social media marketing, insole brand Vktry was ready to take its marketing to the next level with a national TV ad campaign, said Drew Arciuolo, Vice President of Marketing at ...

MSNBC is forging a new path on the small screen. The network will officially relaunch as My Source News Opinion World, MS NOW for short, on November 15 as a part of their separation from Comcast.