From nearly 70 percent off Peacock to 30-day free trials to Hulu, these are the best sales on on-demand streaming platforms ...

Prophecy” topped the charts in the fourth quarter of 2024, but it's long-running IPs like “Sex and the City” that anchor ...

In this week’s edition of The Prototype, we look at why you still can’t rely on chatbots, a new battery chemistry that could ...

MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.

The 2001 merger of Time Warner and AOL is up there in most analysts top 10 of worst, and most value destroying, deals ever. But those troubles were meant to hav ...

As ESPN and CNN prep standalone flagship services and HBO returns to Max's title, studios are betting that there's equity in ...

Max is getting another “new” name this summer, as the Warner Bros. Discovery streaming service is set to return to the ...

Sarandos remarked, 'They had so many years trying to start with so many different brands that this move makes sense'.

Declines forecast for Warner Bros. Discovery's linear TV business led S&P Global Ratings to cut the media company's credit ...

From AI and sports to ad tiers and brand renaming, here were the biggest trends during the 2025 TV advertiser upfronts.

According to Warner Bros. Discovery reps, there are no plans to change how and when Discovery shows appear on the streamer.

Corporate rebrands are notoriously fraught. Few companies dare to reverse their public course but Warner Bros. Discovery did exactly that. After consigning its streaming service HBO Max to the dustbin ...