If you're building websites in 2025, you're drowning in options: too many choices, not enough clarity. After a decade in web design and development trenches, I've narrowed down what works. Not what's ...

That's precisely what these 10 companies did with their logo redesigns. I will show you how these brands didn't just change their look – they completely transformed their market position, customer ...

Brand differentiation is paramount in a competitive market where countless brands vie for consumers' attention. Learn more on the design blog. Listen up. Every business owner thinks they're special, ...

I've spent over a decade running a design agency, and this is my practical, filtered, no-rubbish list of the 25 tools that actually power a creative business. We'll cover the titans (Adobe, Figma), ...

We’re surrounded by brands every day. But have you ever stopped to think about how branding works? Follow the Inkbot Design blog to learn more. We’re surrounded by brands every day. But have you ever ...

You think you chose that watch because you liked it. You believe you picked that car because it was the best deal. And you're convinced you bought those shoes because they were comfortable. But what ...

Choosing the perfect colours for your brand is more than just picking your favourite shades – it’s a science, an art, and a game-changer for your business. Imagine walking into a room full of ...

Discover 12 impactful types of visual content that marketers use to engage audiences, build trust, and drive better results across all platforms. You're scrolling through your feed. What made you stop ...

Product branding isn't just a buzzword; it's the backbone of how consumers relate to your products. It's creating a unique product identity in consumers' minds. This identity comprises everything from ...

Discover the top 10 marketing challenges in 2025 and learn strategies to overcome them for business growth and success in changing markets. Every day, business owners like you make the same expensive ...

Discover the six proven bank branding strategies that create standout financial brands. Based on audits of 100+ successful banks worldwide. If you've ever walked past a row of bank branches on the ...

Logotype vs Logomark: Which is Right for Your Brand? You're about to launch your business, and someone asks if you want a logotype or logomark. Your heart sinks. You've spent countless hours ...