Nearly half of high performing teams consider demand generation a strategic initiative that helps drive growth, new research ...

OneMagnify, a data science-driven marketing solutions provider, acquired Emodo, a connected TV (CTV)-first advertising ...

The good is that the “2024 Account-Based Marketing Benchmark Survey” is officially closed and on its way to my design team ...

Gone are the days when wooing one decision-maker could seal the deal: In 2024, it’s all about the buying committee. Reports ...

SundaySky, an AI-powered video platform, released an AI image generation feature as part of its AI Copilot assistant to help ...

When used as part of a unified, multichannel account-based marketing (ABM) strategy, content syndication is a potent tool for ...

Bizo this week announced changes to the company's self-service marketing platform for B2B marketers at small and midsized… ...

Madison Logic, a digital account-based marketing (ABM) activation platform, integrated with Gong, a revenue intelligence ...

Despite a penchant for anonymity, more than half (58%) of B2B buyers are looking for hyper-personalized outreach — meaning ...