ITV Partners with YouTube; Warner Bros to Split Streaming and TV Businesses; Barb Tool Overestimates Broadcaster Reach  ITV ...

Temu has emerged as the most downloaded iPhone app this year in the UK, Apple revealed. The app also holds the top spot for ...

As we approach 2025, the advertising landscape is evolving at breakneck speed, with contextual advertising emerging as a ...

In this TTTV, Ciarán O’Kane is joined at the whiteboard by Jonas Allaaoua, junior data scientist at Nexta, to discuss ...

From this point AI can analyse and optimise to understand the performance through a combination of content intelligence, ...

The UK government also introduced new online safety regulations, forcing tech firms to take action against illegal activity ...

With the new ID-less solution landscape map, NumberEight is providing a much-needed resource to help advertisers, agencies, ...

US Senators Urge Biden to Extend TikTok Ban Date; Perplexity’s Value Triples; Sony to Become Largest Shareholder of Kadokawa ...

ExchangeWire is thrilled to announce that FirstPartyCapital’s MadTechMoney event will now be featured as a part of ...

While 45% of those surveyed agree that “video in public spaces always grabs my attention,” viewers are more likely to stay ...

Experian doesn’t fit the SSA (Super Signal Aggregator) mould. It is not selling contextual or attention or brand safety. It ...

In recent years, DOOH has evolved from static billboards into sophisticated, digital-first assets that allow advertisers to ...