This ad for Hellmann's mayonnaise is a classic of the Super Bowl genre. VML has sent Meg Ryan and Billy Crystal back to ...

A few days ago we fulminated about the lazy use of celebs in ads, reminding readers that they were best used in character ...

The Great Pitch Company's latest annual poll measuring pitching and business development practice in the UK is out and a ...

UK ad regulator the Advertising Standards Authority (ASA) has been revealing its lighter side, naming the UK's most memorable ad slogans based on a YouGov survey of nearly 7000 people. And they are: ‘ ...

Santander's global creative and media. The business was handled in the UK (which Santander is threatening to leave) by ...

A new campaign for CALM (Campaign Against Living Miserably) is usually an advertising event, especially when it's from ...

We've spent a lot of time writing about what ad companies are up to recently - merging and working or not working from home ...

Guess you've really made it as a brand when you can dispense with the logo - even the famous golden arches. Which is what McDonald's is doing with its new 'platform,' 'Only at McDonald's' from Leo ...

Starbucks hired WPP for a comprehensive makeover and then promptly didn't, moving to Anomaly in the US instead. The world's ...

House337, formed from Engine Creative (formerly the great WCRS) and ODD by digital-based marcoms company Next 15 in 2022, has ...

The VCCP new business machine seems to be clicking into top gear: now it's landed insurer Direct Line Group in a pitch ...

The IPA’s 65th annual agency census shows that staff numbers in both media and creative agencies are up, while turnover is ...