8 Books to Read Before Starting a Business 1. Zero to One – Peter Thiel A guide to creating innovative businesses that go from nothing to industry-changing, rather than just competing in existing markets. 2. The Hard Thing About Hard Things – Ben Horowitz Real-world lessons on leadership, decision-making, and overcoming the toughest challenges in business. 3. Blue Ocean Strategy – W. Chan Kim & Renée Mauborgne Learn how to break out of crowded markets and create new demand by developing unique,

Instead of Feedback, Try Feedforward to Boost Team Performance

My mission is to help successful leaders achieve positive long term change in behavior, for themselves and for their teams! | Marshall Goldsmith